LOOK OUT FOR FHA2018!

In Events & Tradeshows, News, Vol. 17

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“Since 1978 for forty years, HotelAsia has been delivering business success for players in these sectors. Growing edition after edition, the trade show is now a well regarded international sourcing and networking arena serving more than half of the total number of buyers who visited FHA,”says Ting Siew Mui, Lifestyle Events project director at Singapore Exhibition Services, organiser of Hotel Asia.

More than a hundred exhibitors including well-known companies like Ali Group, CP Solutions, Continental, DaeYeong E&B, Diamond Europe, Fabristeel, Fujimak, Henny Penny, Hoshizaki, Irinox, Manitowoc Foodservice, Meiko Maschinenbau, MKN Maschinenfabrik, Moffat, Nayati, Pacojet, Rational, Retigo, Robot Coupe, Simplex, Svenska Bakepartner, YPT International and a whole impressive list of others have already chosen to participate for the year 2018.

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While the list of featured international and local brands may be alluring, this augmented edition of HotelAsia will be unveiling a Singapore Pavilion for the first time. Also, in the pipeline are various events and activities to be staged alongside HotelAsia, designed to make a stronger connections between hospitality industry players and buyers. The events and activities include the inaugural SCI Equipment Award, selected FHA Culinary Challenge competition segments, and relevant FHA International Conference tracks.

HotelAsia, one of Food&HotelAsia’s pioneer specialised trade shows for the hotel, restaurant and foodservice sectors designed for leading industry players are gathered to showcase new, state-of-the-art equipment and innovative technology is set to return from 24th to 27th April 2018 at Suntec Singapore.

Located in its new, central location; industry players, particularly buyers whom are primarily located in the hear t of the city, can be assured of a more convenient and effective sourcing and networking experience at HotelAsia.

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In other exciting turn of events, 90 per cent of the Singapore Pavilion led by the Singapore Manufacturing Federation (SMF) has been sold anad confirmed by exhibitors like Ace Instruments, Allied Catering Equipment, Diversitech, Global Food Equipment, Global-Tek Josin, Proxes Asia Pacific, Reach Electrical, Supersteam Asia Pacific and others.

“The food ser vices and hospitality industries in the Asia Pacific is seeing rapid change and integration through technological advances. Companies in these sectors must be able to transform and adapt to these changes to stay competitive in today’s marketplace. The Singapore Pavilion at the HotelAsia2018 will give these local exhibiting companies aa boost and exposure to regional and international markets by building on their networks and distribution channels. At the same time, visitors will be able to discover the latest technologies and innovations that our home-grown companies provide,”says Sunnny Koh, SMF Deputy President and Chairman of SMF Food & Beverages Industry Group.

Jointly organised with Foodser vice Consultants Society International (FCSI) Asia Pacific Division, the first SCI Equipment Award serves to recognise food service equipment manufacturers who have incorporated sustainability in their innovations. The Award will feature two categories - Heavy Equipment and Light Equipment, and pick three winners for each category. Judging criteria and scoring will centre on sustainability, cost savings and innovations. Open to FHA2018 exhibitors, award entries can be submitted online. The Award will conclude with a prize giving ceremony held during HotelAsia2018, and winning innovations will be displayed at the show. There will also be new features launched for the sole purpose of connecting sellers with the right buyers, and provide SMEs with useful tips to successfully grow their business.

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Also happening in 2018, two segments from FHA Culinar y Challenge (FCC), the FCC Individual Hot Cooking and Plated food display, will be staged at Suntec Singapore, drawing talents from Asia’s culinary world to gather and pitch their skills in one single competition arena.

Widely recognised as the region’s most prestigious international culinar y competition, the FCC is suppor ted by the World Association of Chef Societies (WACS) and regional chef associations. Competitors in these two segments will not only be facing off against each other, but will also be presenting their skills in front of a panel of international judges, renowned in the culinary world.

The FHA International Conference’s Hotels & Resorts Management track and the second edition of the Central Kitchen Asia conference will also move to Suntec Singapore, rounding up the exemplar y host of events and activities all participants will be able to par take in when HotelAsia kicks off come April 2018. Delegates will have the opportunity to listen to in-depth discussions from industry thought leaders across relevant tracks covering Central Kitchen and Hotels & Resorts Management.

Addressing visitors’ concerns over insufficient time to cover enough grounds over two venues, opening hours for all four days have been extended to 9am to 6pm. Visitors only need to register once, either at Singapore Expo or at Suntec Singapore, to gain access to the shows at both venues.

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“The Association of Purchasing Managers of Hotels and Restaurants of the Philippines has always been a loyal patron of FHA since the early years of its establishment. We love visiting FHA because it has everything we need under one roof. Although FHA2018 will be held in two venues, this will not be an issue. We believe that with better pre-show planning on our par t as visitors, a huge FHA will be more beneficial. We are confident enough that the organiser will continue to work hard, to bring a successful and fruitful experience for all its clientele,” says Gene Rono, President, Association Of Purchasing Managers Hotels And Restaurants of The Philippines.

Muhammad Hisham Tan Abdullah, President, Malaysian Food & Beverage Executives Association (MFBEA) and Treasurer, International Food & Beverage Association (IFBA) adds, “FHA is Asia’s leader in the Hospitality Trade event. With two venues in 2018, it is further proof that more companies are keen to exhibit their products in this prestigious event, thus providing trade visitors with more options of products and services. The separation of space will allow trade visitors to be more focused on their specific area of interest, and provide them with ease of decision making in line with their business objectives.”

“Food&HotelAsia has not only matured but sealed its status as the premier food and hospitality show in Asia. The expanded exhibition will give the industry an even wider selection in terms of sourcing and even greater opportunity for networking,”says Mr. Albert Teo, President, Singapore Hotel Association (SHA).

HotelAsia2018
+65 6233 6635
www.foodnhotelasia.com

Eileen ChanLOOK OUT FOR FHA2018!